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Data Module

The Data Module serves as the core foundation among the Inspire modules. This essential module transforms raw data from various sources into the standardized format required for advanced personalization and analytics capabilities across the platform.

Key Requirements

Before setting up the Data Module, ensure that:

  1. The Customer Data Platform (CDP) is initialized and configured appropriately.

  2. The Product Feed is properly set up and contains your catalog data.

How to Set Up the Data Module?

1. Configure Customer Data Platform (CDP) Settings

To connect the Data Module with your CDP:

  • CDP Tenant ID: Your organization's unique identifier in CDP

    • Location: CDP platform > Settings > Under the heading "API tokens"

  • CDP Profile Type ID: The identifier for your profile data structure

    • Location: CDP platform > CDP > Internal Sources (unfold in left sidebar) > Raw Sources tab > Raw Input

2. Configure Product Feed Settings

To connect the Data Module with your Product Feed:

  • Product Feed Tenant ID: Your organization's unique identifier in Product Feed

    • Location: Product Feed platform > Settings > Under the heading "API tokens"

  • Product Feed Catalog ID: The identifier for your product catalog

    • Location: Product Feed platform > Settings > Under the heading "Product Catalog Details"

  • Product Feed Read Token: Authentication token for secure data access

    • Generation: Product Feed platform > Settings > Click on "Create token" with "External Reader" role

Functionality of the Data Module

Upon successful setup, the Data Module:

  • Processes raw data from the CDP and Product Feed

  • Transforms this data into a standardized format

  • Creates the foundation for all other personalization modules

  • Enables consistent data analysis across the platform

  • Prepares data structures for advanced personalization features

Expert Configuration

Additional expert properties will be configured by the CM Inspire team. These settings require specialized knowledge and are tailored to each client's specific implementation needs.

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