RCS supports different message types. You can add suggestion buttons to text messages, rich cards and carousel cards.
Overview
|
Type |
What it is |
Use it for |
Buttons |
|---|---|---|---|
|
Plain text |
Quick updates, reminders, confirmations |
Up to 11 suggestions |
|
|
Standalone image, video, audio or PDF |
Contracts, invoices, tickets, voice messages |
None |
|
|
Media, title, description and buttons in one card |
Promotions, product highlights, bookings |
Up to 4 per card |
|
|
2 to 10 swipeable rich cards |
Product catalogs, multiple offers, store locations |
Up to 4 per card |
See also: Suggestion buttons for all button types and limits.
Which type should I choose?
-
Short message, no visuals needed: text. Lowest cost if it stays within 160 characters.
-
You need to deliver a file or video: media message.
-
One offer or one call to action with an image: rich card.
-
Several options side by side: carousel.
Message types can be combined in one customer journey, for example a PDF followed by a rich card with a Call us button.
Developer documentation: docs.cm.com/messaging/rcs