What is a Branded Short Link?
A branded short link is a shortened URL that uses your own custom subdomain instead of the default CM.com domain (cm.to). For example, instead of sharing https://cm.to/abc123, you can use a link like https://link.yourcompany.com/abc123.
This allows you to maintain brand consistency across all your campaign communications while still benefiting from link shortening and click tracking. Branded short links always operate on a subdomain of a domain you own (e.g., link.example.com), and can be configured in the Campaigns app by following the instructions in this article and in the Emails app in this article.